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Step By Step To Make Your Blog Succeess part II
Step 13: Optimize your blog for search engines (SEO)
A good ranking on Google is the best way to drive traffic to your blog. If you use wordpress as a platform for your blog, this article will help optimize your blog to search engines face.
Step 14: Write series of articles
Write a series of articles that have 3 parts is not easy, but worth it because you'll get to encourage readers to return to your blog more frequently. For a new blog is important because even if people like your content, tend not to return.
An authentic genius in these posts is Problogger, which has come to write a series of posts in 31 days!
Step 15: Try different ways to monetize the blog
If one of your intentions is to monetize your blog, you should not try from the beginning. When they have spent a few months and already have a hearing, is the best time to test systems like Adsense, affiliate networks as Netfilia or Zanox, or directly contacting companies interested in sponsoring your blog.
Step 16: It encourages your readers to comment
One of the best ways to get comments on your posts is to ask a question at the end as what do you think about this? Do you have any questions about it? Or phrases like, "If you have suggestions leave a comment"
Gary Vaynerchuk has taken this technique to the extreme in a post which has been said that if not received 600 comments stop blogging, go crack!
Step 17: Appears on "Blogrolls"
You may have noticed that most blogs have a section called "blogroll" or recommended links. Just as you tried to contact other bloggers to write on your blog, try to include some in your blogroll you. You will get direct traffic from the link and it will improve your search engine positioning.
Step 18: Be Personal
To establish a better relationship with your readers not only need to write a good page "About" or "about me", you must also write posts on which tell personal experiences to help you connect more with your readers.
Step 19: Analyze internal search
Using services like Lijit, get to know exactly what you are looking for your readers in your search bar, which can also help to know that you write posts or topics are most interesting.
Step 20: Reduce the ratio of "rebound"
Once you have traffic coming to your blog every day, you can start working on reducing the "bounce rate" (number of people leaving your blog immediately upon arrival).
• Add a widget that displays the most popular posts. Thus visitors can quickly identify the most interesting articles of the blog.
• Enter a "tagline" to describe that is the blog for easy and quick to identify
• Add a brief description of the blog in the sidebar of the blog
Step 21: Use the email marketing
An online marketing technique that works wonders is the email marketing. However, very few bloggers come to understand this. I recommend that from day 1, use your blog as a tool to create a list of subscribers you send the additional content through email. It's another great way to have a better relationship with your readers, another way to generate traffic and above all, a perfect way for possible promotions for your products.
Step 22: Write guest posts on other blogs
Another way to increase your popularity is by writing guest posts on other blogs. Make a list of the most popular blogs in which you may want to write a post as a guest and contact the authors, explaining that you would be interested to publish a guest post on what they write and in what way can benefit their readers.
Step 23: Use the Cross-Linking
One way of achieving greater number of pageviews for each of your readers is to include links to older posts. You can do this in several ways:
• Add a widget that displays a list of related posts at the end of each post
• Ande links to other posts within the content of your articles
• Add a popular posts widget in the sidebar of the blog
The cross-linking is also good for improving your search engine positioning.
Step 24: Analyze is being said about your blog
You have to be aware of what is being said about your blog on the network, using services like Google Blog Search, Technorati and Twitter Search. This way you can monitor that allows you to thank the other bloggers their terms, and thus increase your list of followers and establish relationships with other bloggers.
Step 25: Touch up the design blog
Once you have clear goals of the blog you make changes in design. Depending on whether your goal is to get a large list of emails, more subscribers to your rss, sell more advertising, you should optimize the design of your blog in one way or another.
As last advice I would ask you for patience, because getting a popular blog is something that will take months, years, or maybe even never get it.
Most importantly, you know it's an effort that will result in the medium and long term and that consistency and patience will be your best weapons.
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